India News

The Fashion Design Council of India (FDCI) is planning an exclusive menswear fashion week. Dates have not yet been decided but FDCI director general Rathi Vinay Jha told The Economic Times that this is "to establish a menswear fashion industry in the country."

"Since there is a big potential market for men's designerwear, we wanted to do something which will promote the industry as a whole on the lines of women's designerwear," Nair said.

FDCI would collaborate with the Haywards Black International Men's Fashion Fair (HBIMFF), which takes place in Bangalore.

The council is also planning to start a separate India couture week for promoting the country's traditional wear.

Levi Strauss Opening 800 Stores In India by 2011

Is this a great ad or what!

Levi's leaders understand a primo Media Whore Principle; to keep its 100-year-old brand fresh, you have to flash some flesh!

News from India:

"Presently, we have around 160 stores and we will double the number every year for the next three to four years," Levi Strauss (India) marketing director Shyam Sukhramani told PTI at Lakme Fashion Week where it launched four collections, Collectibles, Blue, Vintage, and Red.

Levis currently has around 14 flagship stores in India and plans to add another 10 by next year, including one in Mumbai, opening in December.

NEWS TRAVELS FAR

T-h-e I.M.? Dahling its been so long, too long really - we must catch up. Undoubtedly you're bringing San Francisco to its knees, but do consider India - we need you here! xo Edith
p.s. I'm putting together a trunk show for a designer friend of mine here in Bangalore - looks to be a great turnout.